Twitter less popular, especially among teens

Twitter use has fallen significantly over the past two years. Daily use by people between 20 and 29 fell from 58% to 45%. Fall was highest among teens. In the second quarter of 2013 80% of teens (between 12 and 19) who had the Twitter app installed checked their account more than once a day. In the second quarter of 2015 only 46% did. An increasing number of teens do not have a Twitter app on their smart phones. 7% say they never use the app. Two years ago this was 43%. According to research by Telecompaper Consumer Panel.

Note from our editor: this seems to be contrary to a recent press release about a strong growth in news consumption via Twitter and Facebook. Twitter also announced a growth in the number of users and advertisers last year.