Books become best sellers with foil stamping and embossing

Upgrading of printing such as with foil, embossing or stickers are reasons for books to become best sellers. That is according to research by BE Printers Inc. The research shows that of all books on the New York Times best seller list, 87% has been upgraded in some form or other. According to the research not only does draw the customer´s attention, it also encourages people to buy the book. Since the extra costs are, according to the research, on average only 0,046$, upgrading is a good investment.

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