QR codes, 3D, metallic effects and coating in the ACTEGA/KBA calendar

The beautiful colours of life under water require specialized reproduction. Special paper, coating, and six colour offset are needed, and, for extra information via a mini-website, QR codes. Coating manufacturer ACTEGA Terra, KBA Sheet-fed Solutions, Sappi and Rudolf Reproflex joined forces to produce a unique calendar for their clients. The calendar was printed in the…

Lees meer

New way of interactive printing

Researchers from Media Innovation Studio of British University of Central Lancashire have come up with a new form of interactive printed matter. By touching the conductive ink used the reader can view the accompanying audio or video on their mobile phones. A so-called Ekko is necessary to do this. EKKO consists of a clip, a…

Lees meer

State of the art interactiveness: Carlsberg poster serving beer

After the Digital First hype another hype is coming to advertising: interactive. Creative interactive campaigns are a weapon in the battle the consumer´s attention and money. Not only interactive posters, but also printed material with coupon codes to receive discounts via the internet, are said to become more popular this year. This interactive hype is supported…

Lees meer

A book as photo camera

Designer Kelli Anderson made the ultimate multimedia production of 2015, a book which can be transformed into a working camera. Kelli is a real paper aficionado who gets the most out of ´real´ book and already designed a book which transforms into a record player. This Book is a Camera is her newest project in…

Lees meer

Posterzine: poster + magazine

Is it a poster? Is it a magazine? According to the British Library it is definitely a magazine because of the concertina way of folding, which differs from a pamphlet or poster. However, the magazine can easily be transformed into an A1 poster. This Posterzine has been made by British Pressision, and is printed with…

Lees meer

The bounty of 42 year Pentagram Christmas cards

Design studio giant Pentagram has been producing Christmas cards for 42 years now. Fastcodesign listed them for us. The result is an inspirational series of designs and applications of which my favourite is Angus Hyland´s 2010 “See Opposite: Twelve Antigrams”. It is a little word puzzle book for forming opposite words. The creative content fits…

Lees meer

The power of fonts in the Kit Hinrichs photoless calendar

In December´s Adobe Create Kit Hinrichs shows how powerful characters in combination with good typography can be. In the photoless calendar the stars are the fonts by designers such as Matthew Carter and Jonathan Hofler/Tobias Frere-Jones. This results in some interesting pages such as the June page where Dutch designer Rene Knip shows numbers as beautiful…

Lees meer

Creative direct mail Christmas tree

The creative team of Nic Oud Direct Mail, Heerhugowaard, the Netherlands – the first buyer of Screen´s high quality Truepress Jet 520HD – has once again shown innovative ways of using the press. A great example is their own Christmas card. The card is sent as a one-piece-mailer, but when opened it folds out to…

Lees meer

Succesful test with personalized wrapping paper

The British printer Cestrian has done a successful test with personalized Christmas wrapping paper. 200 out of 35,000 potential clients ordered wrapping paper which they could design themselves and upload to the print system via the web. A sheet of 1072x720mm 90 gram silk paper was printed on the Inca Onset printer. This test was…

Lees meer

Complicated Christmas card

The annual Christmas card by cardboard manufacturer Iggesund is always a technological feat. This year British Santoro Graphics designed the 3D card with Scandinavian motifs such as wolves, trees and even the underwater world. The card is made from Invercote sulfphur paperboard, is delivered flat and is breathtaking when opened.  

Lees meer