Apple Watch marketing trusts printed advertising

It is supposed to be the newest digital hype, the Apple Watch, but to start the hype Apple is using a trusted an proven medium, printed advertising. The company bought no less than 12 pages in the very big March edition of American Vogue. Apple hopes to make its Watch the ´must have´ luxury product…

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Paper Link: Creative packing with inspiring paper uses

Paper Link by designer Sabine Lenz is a site with many inspiring uses for paper. One of the tools used by Sabine to inspire us is video. Her YouTube channel has many short videos such as “dVice4: From Sustenance to Sensation” in which she unwraps a package from Digital Color Concept which not only has…

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Wild Format Guide #9: Sign Design Software

Standard software is available for wide format printing. But, software packages especially designed for wide format printing with more options are also available. Nessan Clearly lists them in the Wild Format Guide #9. Download the guide via the Blokboek.com downloads page.  

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Dutch designer wins biscuit tin design challenge

The winner of the international design challenge for Biscuiterie Jules Destrooper is Dutch designer Femke Veltkamp. Her winning design for a new biscuit tin will be taken into production this year and become available worldwide. Femke Veltkamp is a professional illustrator and lives in Utrecht. She combines drawings with digital design which gives the biscuit…

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Docker: building cloud apps for any OS

Building and distributing apps can be done in many ways, but if, like Yelp, Ebay and Spotify, you want an app which works with any system and is distributed via the cloud to registered users Docker is one of the best solutions. Docker apps do not need an operating system, are very compact and easy…

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A calling card

German design bureau Intertone in Hamburg created a Christmas card which makes a call when you open it. Intertone created the card for telecon provider O2 who used it for a special Christmas campaign. The card has an integrated sim card. After opening the card it dials a phone number which allows the recipient to…

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Two and a half meters of Pantone colours

Wim Koning, together with CMI has produced a Pantone fan of 2,5 meters long on the Screen Truepress jet L350 UV Label printer. He is so convinced of the quality that there is nothing he likes better than showing people. Anyone who is interested in this super long colour fan can request one for free.…

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