Continued succes for exhibitors at FESPA EURASIA 2016

FESPA Eurasia 2016, to be held from 8-11 December, CNR Expo, Istanbul, is beginning to take shape as more and more exhibitors commit to a presence at this market-leading event, which showcases the latest wide format, screen and textile opportunities available throughout the Eurasian market.

Post-show data from the 2015 show highlights that 9,231 unique visitors attended the four day event, close to a 10% increase from the 2014 edition, with 10,838 visits in total. This substantial year-on-year growth since the inaugural show in 2013 has cemented it as a ‘must attend’ event for manufacturers, both local and international, as Mike Horsten, General Manager Marketing EMEA, Mimaki Europe verifies:  “Identifying future growth areas and opportunities within the Eurasian market is key.”

A high quality of visitor
Post-show statistics confirm 82% of visitors were involved in the decision making process for purchasing new equipment, a clear indicator of the high calibre of those attending, with the potential for making further investments within their business. “We had some good business opportunities, and the floors were full of visitors,” adds Heiner Rupperath, Product Manager (IPM) and Marketing Manager/Environment Officer, Brother GmbH.

With Eurasia currently undergoing a period of strong growth, the data demonstrated that visitors held a combined spending budget of approximately €1.5 billion. For exhibiting companies, this provided a huge opportunity to gain new leads, as well as develop relationships further with existing customers and showcase their latest technologies to a large number of visitors. In fact, 75% of exhibitors consider that being present at FESPA Eurasia is key to their marketing strategy, symbolic of the quality of the show.

Michael Ryan, Group Exhibition Manager, FESPA comments: “We are delighted that the data from the 2015 edition confirms our predictions for the show, with exhibitors reaping the benefits from the high quality and quantity of visitor it attracted. This region is undergoing tremendous growth, and it’s now more crucial than ever for digital wide format, screen print, signage and garment décor companies to consider the new opportunities that participating in an event like this could offer. We are already anticipating another strong show with FESPA Eurasia 2016.”

Quotes from FESPA Eurasia 2015 exhibitors

“FESPA Eurasia 2015 was again very successful this year and we were delighted to be a part of the show. The exhibition manages to attract key target audiences from many different countries, with most visitors coming from the Middle East and East and Central Europe. We had very interesting encounters with visitors, who were keen to see our machines in action with some of our new products. We believe that the strength of FESPA Eurasia lies in their outstanding organisation and expert team, which keeps up with the recent changes in the market and identifies future growth areas and opportunities.”

Mike Horsten, General Manager Marketing EMEA at Mimaki Europe

“We have worked with the FESPA organisation before and this was our first time at the Eurasia show. As usual, the FESPA team did a great job of taking care of us, and the exhibition centre is in a great location near the airport. The show met our expectations with regards to visitor numbers and their interest in our products, and we will continue to exhibit at FESPA shows worldwide.”

Peter Fagrell, Development Manager, CWT Worktools

“Overall, the quality of the show was good for us, and as a result we had some good business opportunities. On the Saturday, the floors were full of visitors, and we really enjoyed having customers come on to the booth to talk about our products. Our customers were from all different regions of Turkey, as well as international, further proof that FESPA Eurasia is an international fair. We are looking forward to FESPA Eurasia 2016 as an established event in this important region.”

Heiner Rupperath, Product Manager IPM (Industrial Printing Machines), Marketing Manager/Environment officer, BROTHER INTERNATIONALE INDUSTRIEMASCHINEN GMBH

For more information about FESPA Eurasia, visit www.fespaeurasia.com.

ENDS

About FESPA
Founded in 1962, FESPA is a global federation of 37 member associations for the screen printing, digital printing and textile printing community. FESPA’s dual aim is to promote screen printing and digital imaging and to share knowledge about screen and digital printing with its members across the world, helping them to grow their businesses and learn about the latest developments in their fast growing industries.

FESPA Profit for Purpose
Our shareholders are the industry. FESPA has invested millions of Euros into the global printing community over the last seven years, supporting the growth of the market. For more information visit www.fespa.com

FESPA Census
The FESPA Print Census is a global research project to understand the wide format, screen and digital print community. It is the largest data gathering project of its kind.

Forthcoming FESPA events include:
• FESPA Brasil 2016, 6-9 April 2016, Expo Center Norte, São Paulo, Brazil
• FESPA Southern European Congress, 19-20 April 2016, Milan, Italy
• FESPA Mexico 2016, 18-20 August 2016, Centro Banamex, Mexico
• FESPA Africa 2016, 7-9 September 2016, Gallagher Convention Centre, Johannesburg, South Africa
• FESPA China 2016, 21-23 November 2016, Poly World Trade Centre, Guangzhou
• FESPA Eurasia 2016, 8-11 December 2016, CNR Expo, Istanbul, Turkey
• FESPA 2017, 8-12 May 2017, Hamburg Messe, Hamburg, Germany

Issued on behalf of FESPA by AD Communications

For further information, please contact:

Ellie Bunce, Cerys Traylor Lorraine Harrow
AD Communications   FESPA
Tel: + 44 (0) 1372 464470 Tel: +44 (0) 1737 228161
Email: ebunce@adcomms.co.uk Email: Lorraine.harrow@fespa.com
Email: ctraylor@adcomms.co.uk Website: www.fespa.com
Website: www.adcomms.co.uk