From Papyrus to Pixels: The Economist on the future of the book
A lot has been written about the future of the book, but The Economist´s view is unique. Not only the content, but also the packaging is worth studying. It is easy to find your way in the beautifully designed e-book. It has a smooth interface and there is a choice between an ¨old fashioned¨ book, an audio version and a scroll version. Yes, you can only read the book online and cannot copy it, but you can share it via mail or social media as well as comment on it. This great example of what an e-book can look like with well written content should speak to all creative communicators. This is the link to this e-book.
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BLOKBOEK.COM EN PRINTMEDIANIEUWS: HET OPTIMALE DOELGROEP BEREIK