Google news initiative
Google said Tuesday it’s committing $300 million over three years towards various products and initiatives intended to help news publishers and sweeten Google’s relationships with them, as part of an umbrella initiative it’s calling the Google News Initiative.
The name recalls Google’s Digital News Initiative, through which the company gives out €150 million over three years to “help stimulate innovation in digital journalism” among European publishers. (A round of grants is open for project applications now, by the way.) This Google News Initiative is not that.
Instead, this just puts a fancy and familiar name to many of the bits and pieces of Google — from AMP to commenting products to publisher requests around reader insights to working groups to various product tests — that touch publishers.
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