Growth in wide format market
Infotrends published new research with the title Looking for BIG Opportunity in Graphic Communications & Specialty printing. The report has trends, investment opportunities, market opportunities and best practices for the print industry.
Infotrends did the research among 300 respondents within 5 organisation types, among which print shops, silk screen printers, sign companies and ad agencies.
Conclusion is that wide format printing is still growing. Many of the companies reported a growth in this market segment. Nearly half (48%) is considering the purchase of a new wide format printer in the coming two years.
The report consists of various parts of the market, such as applications, marketing, market challenges, investment opportunities, workflow and media use.
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